Iranian Company in E-Commerce Industry
Annual Package: 1 – 1.2 billion Tomans
Responsibilities:
· Strategic Planning: Develop and implement comprehensive marketing strategies to increase brand awareness, drive traffic, and boost sales across all digital platforms.
· Market Research: Conduct market research and competitive analysis to identify trends, customer preferences, and opportunities for growth.
· Analytics and Reporting: Monitor and analyze campaign performance metrics using tools like Google Analytics, and prepare regular reports to assess ROI and inform future strategies.
· Budget Management: Manage the marketing budget effectively, ensuring resources are allocated efficiently to maximize impact and return on investment.
· Team Leadership: Lead and mentor a team of marketing professionals, fostering a collaborative environment that encourages creativity and innovation.
· Content Development: Oversee the creation of engaging content for the website, blogs, social media, and other marketing channels to attract and retain customers.
· SEO Optimization: Implement SEO best practices to improve organic search visibility and drive traffic to the e-commerce site.
· Customer Engagement: Develop strategies to enhance customer engagement and retention through loyalty programs, personalized marketing, and exceptional customer service.
· Collaboration: Work closely with cross-functional teams, including product development, sales, and customer service, to ensure alignment on marketing initiatives and company goals.
Requirements:
· Education: Bachelor’s degree in Marketing, Business Administration, or a related field; a Master’s degree or MBA is a plus.
· Experience: Minimum of 5 years of experience in marketing roles, with at least 2 years in a managerial position within the e-commerce sector.
· Digital Marketing Expertise: Strong knowledge of digital marketing channels and tools, including SEO, PPC, social media, email marketing, and content management systems.
· Analytical Skills: Proficiency in data analysis and performance metrics; experience with tools such as Google Analytics, SEMrush, or similar platforms.
· Creative Thinking: Ability to think creatively and develop innovative marketing strategies that resonate with target audiences.
· Project Management: Strong project management skills with the ability to manage multiple projects simultaneously while meeting deadlines.
· Communication Skills: Excellent verbal and written communication skills; ability to present ideas clearly and effectively to various stakeholders.
· Leadership Qualities: Proven leadership skills with experience in building and managing high-performing teams.
· Adaptability: Ability to adapt to a fast-paced e-commerce environment and quickly respond to changing market conditions.
· Customer-Centric Focus: A strong understanding of customer behavior and a commitment to enhancing the customer experience through tailored marketing efforts.